Author : Blaine Arnot

With the Vancouver 2010 Winter Olympic Games just around the corner, caterers, like the athletes competing, are preparing in earnest to make the best showing possible However, catering companies differ from participants in the games in that they don’t see their involvement as a competition with an uncertain outcome They know that It is only by rigorous organization and anticipating potential problems beforehand that their success is guaranteed

Here are some of the challenges for caterers

Heightened Security

With a billion dollars earmarked for security purposes alone, it will mean road closures, restricted access to certain parts of the city and security checks This will certainly present logistical problems for off premise catering companies in conducting business and meeting commitments

Supply and Demand

The rules of supply and demand will put pressure on pricing and availability of everything from the rental of glassware to securing fresh produce Finding well trained staff will also present challenges for all catering companies

Failure to Deliver on Promises

The temptation for small catering businesses is to say yes before doing their due diligence

Tips for a Successful Winter Games in 2010

Realistic Expectations

Having realistic expectations about what your company is able to deliver is your strongest asset Smaller companies should think more along the lines of strategic partnerships or sub contracting from larger companies that win catering contracts from VANOC Think niche

Look Outside for Answers

For most small Vancouver businesses, catering to the olympic games represents a once in a lifetime opportunity with potential pitfalls

It’s important to look to those companies that have been there before Consider contacting other business from past olympic games for their advice directly Also, if you are a member of an international professional association for your discipline, look for a question and answer forum on their website Submitting question is easy and remember that people love to give advice to others from personal experience (just think of your parents)

On Site Catering

Consider contracting your services to one group or government body as their official in house caterer With established numbers and set meal times, you’ll be better able to plan menus and order supplies well in advance of the start of the contract

Gather Info

It is a good idea to regularly check the VANOC website for changes and updates that might affect your plans It’s a given that security will have road closures in sensitive areas You can also search on-line for the most recent press releases from the City of Vancouver as well as the Province of British Columbia

Think Beyond 2010

You want to be in business after the end of the games, so pay attention to your core customers It is a good idea to contact them first and see what they might be planning of the Olympics You probably want to offer catering services to them first

Blaine Arnot runs a socially responsible small business in Vancouver Canada. Find out more.

Syndication Source: Thought Search Articles

Filed under: Wealth Creation

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